In 1989, Bob Kelly began to develop his line of ergonomic products called KellyREST Brands, which included various types of custom wristwrests, copyholders and adjustable footrests. Using his contacts he had developed in the local marketplace he began to sell his products to an existing customer base who were familiar with him and his company's outstanding reputation for service.

The company has won numerous awards for service, integrity and innovation including 1988 Minnesota Minority "Business Person the Year" and in 1991 the Minnesota Chamber of Commerce Luther Duebner award for "Outstanding Retail Innovation".

Bob has received scholarships to both Dartmouth College in 1988 and St. Thomas University for their Executive management Training Programs.

Many National Minority Supplier Development Councils certify the company nationwide. Bob began promoting the products at regional Minority Vendor Trade shows beyond Minnesota. Bob is an enrolled tribal Member of the Turtle Mountain Indian in Reservation in Beicourt, North Dakota.

KellyREST Brand Products are supported by Office Depot through wholesalers such as United Stationers and SP Richards's & Co. and the Office Depot Catalogued items are available for next day delivery service. The goal of the company is to build quality products and market to companies who wish to provide a healthy work environment for its employees and enhance corporate diversity goals by purchasing products made by MBE firms.